Brand Design
Company specializing in intervention and psychological support for employees.
Description
Creation and maintenance of an artistic direction for Dupsy, a company specializing in psychological support for employees.
Scope of Work
Market research was a fundamental for Dupsy’s design process, as it helps understand the unique needs and challenges of employees seeking psychological support, allowing us to tailor our services and communication to effectively address their concerns and preferences.
01
It involves crafting a visual identity that reflects our commitment to psychological well-being and support. This includes developing a cohesive logo, color palette, and design elements that convey professionalism, empathy, and trustworthiness.
02
Brand maintenance for Dupsy ensures that the visual identity remains consistent and relevant over time. Regular updates and reviews of our brand materials help us stay aligned with our mission to provide psychological support, while adapting to evolving needs and feedback.
03
Convey a psychological support services clearly and empathetically through various channels, ensuring that employees understand and feel comfortable accessing the help they need.
04
UX/UI ensures that the digital platform offer a user-friendly experience. By focusing on intuitive navigation and accessible features, we make it easy for employees to access psychological support resources and services efficiently.
05
Graphic design plays a key role in representing Dupsy’s services and values. From creating engaging brochures and digital content to designing user interfaces, we use graphic design to effectively communicate our message and enhance the accessibility of our psychological support services.
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